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	<title>Effective Marketing in Tenerife &#187; Marketing</title>
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	<description>Growing Your Business Is Our Business</description>
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		<title>Save Your Business From Disaster</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/save-yourself-from-disaster.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/save-yourself-from-disaster.html#comments</comments>
		<pubDate>Thu, 02 Oct 2008 10:16:56 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Articles]]></category>
		<category><![CDATA[Brochures]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=37</guid>
		<description><![CDATA[There’s a lot of talk on the island of how businesses are suffering due to the economic downturn, so it’s time for some “good news” reporting showing it’s actually possible to do well, even in this climate! In the spring we ran a series of articles in this column on how to improve your marketing [...]
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<li><a href='http://www.effectivemarketingtenerife.com/canarian-weekly/winning-in-business.html' rel='bookmark' title='Winning In Business'>Winning In Business</a></li>
<li><a href='http://www.effectivemarketingtenerife.com/canarian-weekly/zeigarnik-effect.html' rel='bookmark' title='Find Out, After The Break!'>Find Out, After The Break!</a></li>
</ol>]]></description>
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		<title>Sell Using Brochures</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/sell-using-brochures.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/sell-using-brochures.html#comments</comments>
		<pubDate>Thu, 26 Jun 2008 10:15:34 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Brochures]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=35</guid>
		<description><![CDATA[15 Profit Boosting Ideas, Tips &#38; Techniques To Help You Gain Maximum Marketing Value From Every Brochure! A powerful brochure is one of the most effective marketing tools any business could have, particularly for businesses here in Tenerife. It’s an excellent opportunity to deliver important information about your company, products or services, and is small [...]
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</ol>]]></description>
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		<title>Selling Using A Website</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/selling-using-a-website.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/selling-using-a-website.html#comments</comments>
		<pubDate>Wed, 18 Jun 2008 10:14:39 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=33</guid>
		<description><![CDATA[Ways To Improve Sales Through Your Website Anyone who has been marketing online knows that the lifeblood of a business is the traffic of a site. More visitors equal more sales. However, here are some ways that you can tweak your sites with to improve sales without the need to get more visitors. The first [...]
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<li><a href='http://www.effectivemarketingtenerife.com/canarian-weekly/how-to-create-a-website-that-works/' rel='bookmark' title='How To Create A Website That Works'>How To Create A Website That Works</a></li>
<li><a href='http://www.effectivemarketingtenerife.com/canarian-weekly/doing-business-online.html' rel='bookmark' title='Doing Business Online'>Doing Business Online</a></li>
<li><a href='http://www.effectivemarketingtenerife.com/canarian-weekly/getting-a-free-ride.html' rel='bookmark' title='Getting a Free Ride'>Getting a Free Ride</a></li>
</ol>]]></description>
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		<title>Coping In A “Down” Economy</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/coping-in-a-down-economy/</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/coping-in-a-down-economy/#comments</comments>
		<pubDate>Thu, 29 May 2008 10:09:13 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=27</guid>
		<description><![CDATA[If you’re feeling the pinch of the spending downturn, there are ways to overcome it. A frequent complaint we hear nowadays is that there are fewer tourists around than last year, and they spend less money, so times are hard. One of the most frequent questions we get is “how do we cope when we [...]
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</ol>]]></description>
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		</item>
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		<title>How To Massively Convert And Close More Sales</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/massively-convert-close-more-sales.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/massively-convert-close-more-sales.html#comments</comments>
		<pubDate>Fri, 09 May 2008 10:06:30 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=23</guid>
		<description><![CDATA[Using tools in your selling process makes you much more effective! If you take sales calls over the phone, you’ll find a “Prompter” one of the most powerful tools you can use. The Prompter is a single sheet script you use when taking enquiries, whether over the phone or in person. Sounds simple – but [...]
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		</item>
		<item>
		<title>Top 5 Tips For Writing Effective Adverts</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/writing-effective-adverts/</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/writing-effective-adverts/#comments</comments>
		<pubDate>Tue, 06 May 2008 10:03:20 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=20</guid>
		<description><![CDATA[If you want your advert to work better and produce more leads and enquiries, here’s 5 top tips for how you can improve your results! Tracking Response If you don’t track your response, how do you know if your advertising works? One of our clients advertised an event wanting people to turn up. Quite a [...]
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		<title>Copywriting, Or AICPBSAWN!</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/copywriting-aicpbsawn.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/copywriting-aicpbsawn.html#comments</comments>
		<pubDate>Sat, 26 Apr 2008 09:59:59 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Brochures]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=16</guid>
		<description><![CDATA[One of the most important yet most neglected skills in marketing is copywriting! You use words to persuade. You use words to paint a picture in the reader’s mind of how using your service is better than using any of your competitors. Whenever you write a letter, an advert, a brochure, a website, an article [...]
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</ol>]]></description>
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		<title>Attracting Customers</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/attracting-customers.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/attracting-customers.html#comments</comments>
		<pubDate>Thu, 17 Apr 2008 09:57:41 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=14</guid>
		<description><![CDATA[A How To For Bars, Restaurants and Retail Shops! Many bars, restaurants and retail shops struggle with getting enough customers, yet potentially have the makings of a very successful business. If you are struggling getting customers inside then there are a few basic things you need to get right. First of all, who are you? [...]
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		<title>Lead Generation</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/lead-generation/</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/lead-generation/#comments</comments>
		<pubDate>Thu, 10 Apr 2008 09:56:50 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
		<category><![CDATA[Articles]]></category>
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		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=12</guid>
		<description><![CDATA[How To Put Lead Generation On Steroids! Having a constant stream of new prospects and enquiries is the true lifeblood of your business. The problem is, how do you attract new prospects, continuously, effortlessly, effectively and profitably? Today I will share with you one of the most powerful lead generation systems in existence. It’s been [...]
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		<title>Getting a Free Ride</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/getting-a-free-ride.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/getting-a-free-ride.html#comments</comments>
		<pubDate>Thu, 03 Apr 2008 09:55:00 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
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		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=10</guid>
		<description><![CDATA[How To Generate Word of Mouth Advertising and Referral Business People like to refer business to you. When we ask business owners how they find most of their clients, the answer is most times, “through word-of-mouth”. That is, clients and customers who refer new clients them are responsible for the largest portion of their new [...]
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		<title>Find Out, After The Break!</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/zeigarnik-effect.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/zeigarnik-effect.html#comments</comments>
		<pubDate>Wed, 26 Mar 2008 09:52:48 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
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		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=7</guid>
		<description><![CDATA[How to sell more by telling your customers to wait! This is a tried and tested principle which is used everywhere – yet most business people don’t even think to consider it in their own marketing and selling. Those who use it to great effect, sell a lot more by effectively using this technique. The [...]
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		<title>Importance of Headlines</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/importance-of-headlines.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/importance-of-headlines.html#comments</comments>
		<pubDate>Tue, 18 Mar 2008 09:50:47 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
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		<guid isPermaLink="false">http://www.effectivemarketingtenerife.com/?p=5</guid>
		<description><![CDATA[How To Create Effective Headlines And Win More Business Your headline it the most important aspect of ALL your marketing communications. Sales letters, brochures, adverts, even when customers enter your premises. If your headline doesn’t appeal, your prospects will ignore you. If your headline doesn’t grab them, interest them, excite them, speak to them, sell [...]
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		<title>Winning In Business</title>
		<link>http://www.effectivemarketingtenerife.com/canarian-weekly/winning-in-business.html</link>
		<comments>http://www.effectivemarketingtenerife.com/canarian-weekly/winning-in-business.html#comments</comments>
		<pubDate>Mon, 03 Mar 2008 09:45:50 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Canarian Weekly]]></category>
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		<description><![CDATA[In Association With Canarian Weekly Many people come to Tenerife wanting a better life and end up struggling to get by in their business, working all hours for less money than ever before. You can quickly lose sight of what’s important, and you might feel like an employee in your own business rather than the [...]
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