Posts Tagged ‘Sales’

Using tools in your selling process makes you much more effective!

If you take sales calls over the phone, you’ll find a “Prompter” one of the most powerful tools you can use.

The Prompter is a single sheet script you use when taking enquiries, whether over the phone or in person. Sounds simple – but this script is incredibly effective.

One business reported that their conversion rate went from 2 sales out of 10 enquiries to an incredible 8 out of 10.

This strategy works particularly well for companies in a highly competitive environment where customers are price sensitive and tend to shop around.

If you want your advert to work better and produce more leads and enquiries, here’s 5 top tips for how you can improve your results!

Tracking Response

If you don’t track your response, how do you know if your advertising works?

One of our clients advertised an event wanting people to turn up. Quite a few turned up, yet afterwards the client claimed they had no response from their advertising.

How could they possibly know? Nobody asked the guests at the event how they knew about the event.

Most business owners and managers, eager to improve their business performance, look for ways to increase their sales and profits.

One of the first questions we often get is ‘How can I grow my business?’ In reality, there are only 5 different ways you can grow your business.

Most businesses depend on a continuous stream of new customers. Finding more prospects tends to be the most expensive method of growing your business, as it can cost five to ten times more than selling to an existing customer.

One of the most important yet most neglected skills in marketing is copywriting!

You use words to persuade. You use words to paint a picture in the reader’s mind of how using your service is better than using any of your competitors.

Whenever you write a letter, an advert, a brochure, a website, an article – or any other written communication, including email – you’ll benefit from copywriting skills.

It takes time to learn effective copywriting. Yet you can learn a few tricks of the trade that will help you along very effectively. So, let me introduce you to the ‘AICPBSAWN’ formula of one of America’s best copywriters, Brian Keith Voiles, a man who charges a minimum of $10,000 for an advertisement or sales letter!

How To Put Lead Generation On Steroids!

Having a constant stream of new prospects and enquiries is the true lifeblood of your business.

The problem is, how do you attract new prospects, continuously, effortlessly, effectively and profitably?

Today I will share with you one of the most powerful lead generation systems in existence. It’s been used in many industries, by countless businesses, with great results, and is particularly interesting to Estate Agents, professional service companies and most non-retail businesses.